Monday, April 25, 2005
Domains and email addresses, can you have one without the other?
This post falls more in to the Internet Strategy part of my business than the SEO side of things. A core part of any Internet Strategy is to let people know that your business has a web presence. One of the easiest ways to do this is by using your domain name in your email address. Why do I point out this simple truth? The reality is that many businesses are not doing this! I have seen many businesses using a domain only publish their email address with the domain name of their ISP.
There is another downside to not using your corporate domain name for your email address: changing ISPs. If you publish your email address using your domain name you will not have to notify anyone if you change your ISP. This will prevent lost or delayed email.
In most cases using your domain name in your email address is as easy as setting up your email client. Chances are the domain email has already been set up by your ISP. If you aren't sure check with their technical support team.
